Pricing
A month of videos costs less than one edit
Every plan writes, voices, captions and posts for you on all 7 networks, from Instagram and TikTok to YouTube and Pinterest. Pick the volume; the work is the same.
Prices in US dollars. Dirham amounts are a guide at the fixed peg of 3.6725 AED to the dollar.
Free
Try Clips on one brand, no card needed.
$0/ month
Upgrade any time
12 trial credits, once
One AI video and 2 revisions · they don't renew
- 1 brand kit, 1 social account
- 3 videos in the editor
- Every template, live preview
- 250 MB library
- No API access
- Made with Clips mark on exports
Starter
One brand finding its feet on short video.
$41/ month
$490 billed yearly · save $98
About AED 150 a month
120 credits a month
About 12 AI videos at 10 credits each · revisions 1 credit, up to 10 per video
Works out at $3.40 a video
- 1 brand, 3 social accounts
- 1 team seat
- All 7 social networks
- Upload and schedule your own videos
- Approval queue and post analytics
- Recommended
Growth
A brand posting every day on every platform.
$108/ month
$1,290 billed yearly · save $258
About AED 395 a month
350 credits a month
About 35 AI videos at 10 credits each · revisions 1 credit, up to 10 per video
Works out at $3.07 a video
- Everything in Starter
- 3 brands, 9 social accounts
- 3 team seats
- Export up to 4K
- 200 automatic caption runs a month
Not included yet:
- Autopilot for proven templatesComing soon
- Hook A/B tests and Trial ReelsComing soon
Scale
Agencies and teams running many brands.
$333/ month
$3,990 billed yearly · save $798
About AED 1,221 a month
1,100 credits a month
About 110 AI videos at 10 credits each · revisions 1 credit, up to 10 per video
Works out at $3.02 a video
- Everything in Growth
- 10 brands, 30 social accounts
- 10 team seats
- 1,000 automatic caption runs a month
- 200 GB library
Not included yet:
- Client workspacesComing soon
- Priority renderingComing soon
Not sure which plan fits?
Start on Free with no card, or with the plan that matches how often you post today. You can move up a plan at any time, and if you cancel you keep access until the end of the period you paid for.
Your numbers
What your videos cost you today
Add what a video costs you today and we'll compare it with the plan that covers 30 videos a month.
Compare plans
| Included | Free | Starter | Growth | Scale |
|---|---|---|---|---|
| Brands | 1 | 1 | 3 | 10 |
| Social accounts | 1 | 3 | 9 | 30 |
| Credits | 12 trial credits · about 1 video | 120 credits a month · about 12 videos | 350 credits a month · about 35 videos | 1,100 credits a month · about 110 videos |
| Revisions per video | Up to 3, 1 credit each | Up to 10, 1 credit each | Up to 10, 1 credit each | Up to 10, 1 credit each |
| Illustrated videos and characters | — | Yes | Yes | Yes |
| Filmed AI clips | — | 15 credits each | 15 credits each | 15 credits each |
| Videos in the editor | 3 | No limit | No limit | No limit |
| Automatic captions a month | 3 | 60 | 200 | 1,000 |
| Export resolution | 720p | 1080p | Up to 4K | Up to 4K |
| Library storage | 250 MB | 10 GB | 50 GB | 200 GB |
| API keys | — | 2 | 10 | 10 |
| Team seats | 1 | 1 | 3 | 10 |
| Social networks | 7 | 7 | 7 | 7 |
| Approval queue | Yes | Yes | Yes | Yes |
| Post analytics | Yes | Yes | Yes | Yes |
| Made with Clips mark on exports | Yes | — | — | — |
| Coming soon, not included today | ||||
| Autopilot for proven templatesComing soon | — | — | Planned | Planned |
| Hook A/B tests and Trial ReelsComing soon | — | — | Planned | Planned |
| Client workspacesComing soon | — | — | — | Planned |
| Priority renderingComing soon | — | — | — | Planned |
Credits are shared by everything the AI makes: an AI video uses 10, an Illustrated video 20, a revision 1 and a filmed AI clip 15. Video counts assume standard AI videos.
Top-ups
A busy month? Add credits
Small
50 credits
$29
$0.58 a credit · about 5 videos
Medium
Most popular150 credits
$79
$0.53 a credit · about 15 videos
Large
400 credits
$189
$0.47 a credit · about 40 videos
Extra large
Best value1,000 credits
$439
$0.44 a credit · about 100 videos
Packs top up any paid plan from inside Clips, are used after your monthly credits, and last 12 months. A plan is always the better deal for regular use: Scale works out at $0.30 a credit billed yearly.
Pricing questions
What's the difference between an AI video and a filmed AI clip?
An AI video is planned, written, voiced and animated for you: your brand, text, numbers and UI in motion. A filmed AI clip adds AI-filmed scenes from Lunar Labs Studios, like the coffee, skincare and sneaker clips on the home page. Both come out of your monthly credits: an AI video uses 10 credits (20 in the Illustrated style), a filmed clip 15.
How do credits work?
Every plan comes with credits each month, shared by everything the AI makes: an AI video uses 10, an Illustrated video 20, a revision 1, a filmed AI clip 15 and each drawn Illustrated character image 2. Starter: 120 credits a month · about 12 videos. Growth: 350 credits a month · about 35 videos. Scale: 1,100 credits a month · about 110 videos. Credits reset on the 1st of each month. Free comes with 12 trial credits, once.
What counts as a revision?
A change to a video you've already made, like a punchier hook or a different scene. Each revision uses 1 credit, up to 10 on each video on paid plans (3 on Free). Once a video's revisions are used, the next change counts as a new AI video.
What does the Free plan include?
12 trial credits, once (enough for one AI video and 2 revisions), 3 videos in the editor at a time, every template with a live preview, 1 brand kit, 1 social account and a 250 MB library. API access isn't included. Exports carry a small Made with Clips mark, and there is no AI-filmed footage. No card is needed. A paid plan adds monthly credits for AI videos, Illustrated videos and filmed AI clips, more brands and accounts, a bigger library, API keys that can create videos, and removes the mark.
What happens if I use up my credits?
Clips tells you before you run out. You can buy a one-time credit pack in the app (50 credits for $29, 150 credits for $79, 400 credits for $189, 1,000 credits for $439), move up a plan at any time, or wait for your credits to renew on the 1st. Scheduled posts that are already rendered still go out.
Can I change or cancel my plan?
Yes. You can move up a plan at any time, and cancel at any time. If you cancel, you keep access until the end of the period you paid for.
Does every plan include every network?
Yes. All 7 networks, Instagram, TikTok, YouTube, LinkedIn, Facebook, Threads and Pinterest, are on every plan, Free included. Plans differ in brands, accounts, credits and team seats.
How do team seats work?
Each seat is one person in your workspace. The owner invites people by email and gives each one a role: owner, editor or viewer. Editors can make and schedule videos; viewers can see everything but change nothing.
What does Coming soon mean on a plan?
It's a feature we're building that isn't in Clips yet. It isn't part of what you pay for today, and the price of a plan doesn't depend on it.